by Jon Neylon

This is a display I created which digitally celebrates the unique essence of Betty’s Bar. Through research I established that the bar reflects heavily on the funk and soul era, as this is the type of music generally played when open and the bar is decorated with many items that come from this era. Using Photoshop, I was able to construct characters that involved a DJ and dancers and took them into after effects, which I used to animate them and create movement. The whole scene was created in after effects using multiple effects to give each character individual personalities in the pursuit of celebrating the funk!

http://vimeo.com/12477240